Corum watches
Year :
2017
Type :

Brand Platform

Interface design

In the context of a reflection on the brand's digital presence, Swiss watch manufacture Corum wished to consult us de redesign its corporate website. One of the major challenges of this pitch was to completely rethink the experience and user paths to make browsing and consulting the catalogue easier and more fluid. It was also necessary to put in place a charter capable of incorporating Corum's identity into a new modernity. The proposed interface is based on a modular grid of 12 columns, an elegant type-pairing, a short color palette and a lifestyle-oriented iconography. The following creative assets are the result of this consultation.